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Director of Ecommerce Growth

L7

r2 globalMiami, FL18 days ago

Occupations

Marketing ManagersOnline MerchantsGeneral and Operations Managers

Industries

Department StoresCosmetics, Beauty Supplies, and Perfume RetailersWindow Treatment Retailers
Job Title: Director of Ecommerce Growth
Location: Fort Lauderdale, FL (onsite)
Department: Marketing / Digital Commerce
Reports To: Chief Marketing Officer (CMO)
Position Summary: The Director of Ecommerce Growth is responsible for driving the company’s digital commerce strategy, growth, and performance across all online channels. This role oversees the end-to-end eCommerce operations, including Shopify site management, digital marketing, conversion optimization, merchandising, analytics, and customer experience. The ideal candidate has a proven track record of scaling eCommerce revenue and deep experience with the Shopify ecosystem, including third-party integrations, apps, and performance optimization.
Key Responsibilities: Strategic Leadership:
  • Develop and execute a comprehensive eCommerce strategy to drive revenue growth, customer acquisition, retention, and profitability.
  • Lead digital initiatives that enhance the brand’s online presence and customer journey.
  • Collaborate with executive leadership to align eCommerce goals with broader business objectives.
  • Shopify Management:
  • Oversee the management, optimization, and performance of the Shopify storefront(s).Implement and maintain Shopify Plus features, apps, and custom integrations to improve functionality and user experience.
  • Partner with developers and designers to enhance site design, navigation, and checkout processes.
  • Marketing & Conversion Optimization:
  • Drive paid and organic traffic through SEO, SEM, email, social media, and affiliate channels.
  • Oversee A/B testing, personalization, and conversion rate optimization strategies.
  • Utilize analytics tools (Google Analytics, Shopify Analytics, etc.) to measure KPIs and inform data-driven decisions.
  • Merchandising & Operations:
  • Oversee online merchandising, product assortment, pricing strategy, and promotional campaigns.
  • Partner with supply chain and fulfillment teams to ensure seamless order management and customer satisfaction.
  • Team Leadership:
  • Build and lead a high-performing eCommerce team, including digital marketing, content, and operations staff.
  • Foster a culture of innovation, collaboration, and accountability.
Qualifications:
  • Bachelor’s degree in Marketing, Business, or related field; MBA preferred.10+ years of progressive experience in eCommerce, with at least 5 years in a senior leadership role
  • Expert knowledge of Shopify and Shopify Plus, including app integrations, APIs, and custom development.
  • Proven success in scaling DTC (Direct-to-Consumer) revenue and improving conversion rates.
  • Strong understanding of digital marketing, UX/UI, analytics, and omnichannel commerce.
  • Excellent leadership, project management, and communication skills.
Compensation & Benefits:
  • Salary up to $200kPerformance-based bonus
  • Health, dental, and vision insurance 401(k) with company match
  • Generous PTO and flexible work arrangements
Apply now (opens in a new tab)
Apply now (opens in a new tab)

Level

ManagerL7

Location

Miami, FL

Occupation

Marketing Managers

Industry

Department Stores

Posted

18 days ago

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