Local Field Marketing Manager

Build the Team. Own the Market. Book the Appointments. We're looking for a high-energy, sales-driven Local Field Marketing Manager who knows how to turn conversations into opportunities. This isn't a sit-behind-a-desk marketing job. You'll be out in the community, leading a team of Event Marketers, finding the right events, creating local buzz, talking to homeowners, building partnerships—and most importantly, coaching your team to book qualified appointments. If you've led a canvassing, door-to-door, event marketing, lead generation, or outside sales team, know how to get people fired up, and love watching the numbers climb, we want to talk to you. We need a leader who can bring the energy AND the results. What You'll OwnLead the Team & Bring the Energy: Recruit, train, manage, and motivate Event Marketers responsible for engaging homeowners and booking qualified appointments. Get Appointments on the Board: Establish clear appointment-booking expectations and hold the team accountable for individual and team performance. Coach the Conversation: Develop and coach effective approaches, scripts, objection handling, assumptive booking techniques, and customer engagement strategies. Get in the Field: Regularly attend events and activations to observe performance, provide real-time coaching, and show the team how it's done. Find the Events That Matter: Identify, plan, organize, and execute community events, sponsorships, festivals, expos, and local activations—with a focus on opportunities, not just attendance. Make Friends in the Community: Build relationships with local businesses, organizations, community groups, and other partners to expand our reach and generate customer opportunities. Know Your Numbers: Track customer interactions, leads generated, appointments booked, appointment completion rates, opportunities created, sales generated, and event ROI.Double Down on What Works: Determine which events and strategies we repeat, expand, improve—or never do again. Take Marketing to the Streets: Execute events, neighborhood canvassing, job-site canvassing, partnerships, and other grassroots campaigns. Put the Right People in the Right Places: Manage schedules and strategically deploy Event Marketers based on event opportunity, geography, and individual performance. Work Across the Business: Partner with Sales, Recruiting, and Marketing to make sure opportunities don't get lost after the appointment is booked. What You BringProven experience in sales, canvassing, door-to-door sales, field marketing, event-based lead generation, or outside sales Experience managing and coaching a performance-driven team A track record of turning customer conversations into appointments, leads, or sales opportunities Strong understanding of prospecting, approaching customers, qualifying opportunities, overcoming objections, and asking for the appointment Willingness to lead from the front—you're comfortable jumping into an event and showing your team exactly what great looks like Strong leadership, coaching, communication, and motivational skills Experience setting and managing individual and team KPIsStrong organizational and project-management skills A competitive, results-driven mindset with a strong sense of accountability Flexibility to work evenings and weekends when that's where the opportunity isValid driver's license and reliable transportation PreferredExperience managing canvassing, event marketing, appointment-setting, home-services, or direct-to-consumer sales teams Home-services industry experience Knowledge of local events, organizations, businesses, and partnership opportunities Familiarity with CRM, lead tracking, and performance reporting systems Bachelor's degree in marketing, business, communications, or a related field How You'll Know You're Winning We're not going to measure success by how many events you attended or how many flyers your team handed out. We're going to measure what happened because you were there. That means appointments booked, completed appointments, quality of opportunities, conversion rates, event ROI, revenue generated, and a team that keeps getting better. Your job is to build a team that isn't afraid to approach someone, start a conversation, have some fun, represent J. Blanton the right way—and confidently ask for the appointment.