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McCarthy Search

Paid Media Manager

L7

fountain digitalDenver, COtoday

Occupations

Advertising and Promotions ManagersMarketing ManagersMarket Research Analysts and Marketing Specialists

Industries

Advertising AgenciesOther Services Related to AdvertisingMedia Buying Agencies
Paid Media Manager The Paid Media Manager owns paid media strategy, execution, and performance for a portfolio of client accounts. This role sets data-driven strategy across paid search, paid social, and programmatic, ensures the work is polished and accurate, and is accountable for results. Acting as a primary client contact, a manager of more junior strategists, and the lead of one of our client pods, the Paid Media Manager is a passionate digital marketer who guides team output while remaining hands-on in a fast-paced, growth-oriented environment.
Responsibilities: Leads, sets, and owns the strategy, activation and management of paid media campaigns for assigned clients—including tactics, budgets, projected impact, targeting, ads and keywords—based on client need and opportunity. Owns strategy across paid search, paid social, and programmatic/display, with the depth to guide execution in each channel. Manages and develops the Paid Search Strategist and Associate team members; reviews and approves their work for strategic quality, accuracy, and client-readiness. Ensures ongoing optimizations and campaign adjustments across the pod's portfolio align with client business goals and overall campaign strategy. Owns the quality of final deliverables across the team and presents them effectively to clients. Builds and oversees campaigns in platforms such as Google Ads, Microsoft Ads and Meta; owns the QA process and final review for accuracy across the team. Reviews campaigns weekly across the portfolio and sets the strategic and tactical optimization roadmap. Oversees weekly campaign management and optimization across the portfolio—budget pacing, SQR review, performance check-ins, and execution against the optimization roadmap. Leads monthly client reporting, owns the performance narrative, and sets the go-forward strategy for paid campaigns. Occasionally supports new business through media planning, forecasting, and contributions to pitches and scoping. Stays current on platform betas and industry trends and disseminates best practices to the team.
Qualifications:
  • 7+ years of experience 2+ years managing or mentoring direct reports preferred
  • Expert-level knowledge in paid search required; proficiency in paid social preferred
  • Conversant with paid media terminology and major platforms (Google Ads, Microsoft Ads, Meta, etc.)Comfortable looking beyond platform level metrics to tie campaign performance to down-funnel success
  • Agency experience highly preferred
  • Experience managing a portfolio of accounts and multi-channel budgets
  • Experience presenting to senior client stakeholders
  • Bachelor's degree
  • Experience with Google Analytics 4 (GA4) and Google Tag Manager preferred
  • Proficiency in Microsoft Office Suite (Outlook, Word, Excel, PowerPoint) or Google Workspace tools (Gmail, Docs, Slides, Sheets), with intermediate to advanced Sheets/Excel skills
  • Ability to communicate with a variety of subject matter experts and clients
  • Excellent written and verbal communication skills
  • Very strong ability to organize work and adhere to deadlines, including the work of junior team member
  • Highly accountable and proactive
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Level

ManagerL7

Location

Denver, CO

Occupation

Advertising and Promotions Managers

Industry

Advertising Agencies

Posted

today

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