Global B2B Lifecycle Marketing Lead

Block, Inc. in the United States is seeking a seasoned lifecycle marketing leader to own B2B email and CRM programs. You will build global strategies that adapt regionally and partner with regional sales and product marketing. Day-to-day you will own the full customer lifecycle from prospect to merchant, run tests (A/B, multivariate), measure impact on revenue and engagement, and scale programs using Marketo and AI-powered content.