GTM Activation Lead, Healthcare Media

GoodRx is hiring a GTM Manager, Media Strategy & Execution to drive activation of HCP and DTC media strategies. This role translates strategy into launch plans, positioning, pricing, and field-ready tools for brands and agencies, collaborating with Sales, Product, Analytics, Marketing, Legal, Client Success, and Revenue Operations. You will translate complex sponsorships and product updates into clear narratives, develop enablement materials, train teams, and support competitive pitches while