Data Scientist
publicis groupe holdings bvNew York, NY
$72,390 - $109,480 per year
Apply now (opens in a new tab)Data Scientist
L5
$72,390 - $109,480 per year
Industries
Other Scientific and Technical Consulting ServicesComputer Systems Design ServicesAll Other Professional, Scientific, and Technical ServicesData Scientist At Alpha LabsThe Data Scientist at Alpha Labs will collaborate with audience strategist and marketing technologists to identify and activate data driven applications across a connected consumer journey. This role will operate at the leading edge of new business pursuits and strategic innovation—uncovering white space opportunities and architecting breakthrough, data-driven audience solutions that differentiate Publicis Groupe in the market. The Data Scientist will partner across the broader company to spearhead groundbreaking AI-driven advertising solutions. This includes contributing thinking on new business pitches and key client engagements to innovate never-been-done-before solutions. Collaborating with Groupe Solutions leads and business development teams to employ Publicis AI products and exclusive data tools.
Responsibilities:
The ideal candidate will: Partner with Audience Strategy leads to identify and model audience whitespace opportunities using first- and third-party data, syndicated research, and behavioral signals.
Design and deploy predictive segmentation, targeting, and measurement models to fuel innovative campaign strategies and new business pursuits.
Build Python-based data science solutions and deploy to Databricks, AWS and Azure environments to scale strategic audience solutions.
Translate complex datasets into compelling visualizations, frameworks, and narratives that differentiate Publicis Groupe in competitive pitch environments.
Collaborate with creative, media, and technology partners to embed data science outputs into end-to-end communication planning.
Evolve and co-develop proprietary audience intelligence tools in collaboration with CoreAI, enhancing Groupe-level product innovation.
Actively contribute to strategic responses in RFPs and pursuits—applying data science to unlock bold, bespoke audience experiences.
The ideal candidate should have a deep understanding of AI, data science, and media technology.
Qualifications:
- The successful candidate should have:3-4 years of experience in Python programming and data analysis (Pandas, NumPy, Scikit-learn), ideally within a media, marketing, or tech context.
- Advanced skills in regression, predictive modeling, statistical inference, and experimental design.
- Familiarity with Marketing Mix Models, attribution techniques, and consumer behavior datasets.
- Experience visualizing insights for C-level or new business audiences; ability to translate data into decision-making tools.
- Proven experience deploying applications and models into cloud environments, Databricks experience a plus.
- Strong interpersonal skills with the ability to operate in high-pressure, fast-paced environments (e.g., pitch rooms, RFP war rooms).Candidates stand out when they: Combine strategic vision with hands-on execution in high-pressure pitch environments
- Thrive in fast-paced, entrepreneurial teams that prioritize innovation and experimentation
- Can make the complex simple and the theoretical actionable
- Possess an instinct for cultural signals, behavioral shifts, and emerging data opportunities
Additional Information:
Our Publicis Groupe motto "Viva La Différence" means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent. Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
Compensation:
Range: $72,390 - $109,480 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 10/20/2025.All your information will be kept confidential according to EEO guidelines. Veterans Encouraged to Apply.
Apply now (opens in a new tab)
Level
SeniorL5
Salary
$72,390 - $109,480 per year
Location
New York, NY
Occupation
Data Scientists
Industry
Other Scientific and Technical Consulting Services
Posted
today
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