B2B Growth Marketing Lead

What You'll Do: Set the target buyer profile and define what counts as a qualified lead, including how leads are scored and passed to sales. Plan and run demand programs across paid media, organic search, content, events and outbound support. Build conversion paths such as landing pages, email sequences and retargeting that move prospects toward a sales conversation. Work with sales on shared lead definitions, handoff expectations, lead quality feedback and sales materials. Track pipeline and cost per lead by channel, then shift budget toward the channels that convert.

What We're Looking For: Experience building a growth marketing function from the ground up, such as at an early-stage startup or while launching a new business segment. Hands-on experience running a broad mix of full-funnel acquisition and nurture tactics, including organic search, paid acquisition, conversion pages, email programs, online seminars and lead qualification models. Paid time off Health insurance Relocation support Location And Work Model Brooklyn, New York, United States On-site, 5 days per week in office Full-time Compensation, As The Posting Describes It Base salary: $140K - $170K Equity