North America Sales Director

Position Summary: The North America Sales Directoris responsible for leading ATTEN TECHNOLOGY’s sales strategy, revenue growth, channel development, and customer expansion across the United States, Mexico, and Canada. This position will play a critical role in strengthening ATTEN’s brand presence in the North American electronics manufacturing market and establishing ATTEN as a leading provider of innovative soldering, rework, fume extractors, ESD control, and electronics assembly solutions. The Sales Director will develop and execute a comprehensive sales strategy coveringOEMs, EMS companies, distributors, manufacturers’ representatives, contract manufacturers, and strategic technology partners. The role requires a combination of strategic leadership, technical sales expertise, channel management, customer relationship development, and hands-on business development.

Key Responsibilities: Sales Strategy & Business Growth Distributor & Representative Management Brand Development Product & Market Development Forecasting, Pricing & Business Management Customer Experience & Escalation Management

Required Qualifications: Bachelor’s degree in Engineering, Electronics, or a related field. 10+ years of progressive sales and business-development experiencein electronics manufacturing, industrial equipment, automation, EMS, CM, or related industries. Experience with soldering, rework, ESD, PCB assembly, SMT, electronics manufacturing equipment, or related technologies. Established relationships within OEM, EMS, contract manufacturing, automotive, medical, aerospace, industrial, or electronics manufacturing markets. Experience selling solutions based onproductivity, quality, process control, traceability, and total cost of ownership, rather than price alone. Experience working with international manufacturing organizations and cross-functional teams. The successful candidate is expected to be abusiness builder and market leader, not simply a sales manager. The position requires someone who can create demand, develop strategic relationships, build customer trust, establish effective channels, and translate ATTEN TECHNOLOGY’s technical capabilities into measurable customer value. Success in the First 12 Months Within the first year, the Sales Director should establish: A clearly defined North American sales and channel strategy. A qualified target-account list covering major OEM and EMS opportunities. A strong and measurable sales pipeline. A high-performing distributor and representative network. Multiple strategic customer evaluations progressing toward production. A repeatable customer qualification and conversion process. A structured sales forecasting and reporting system. Stronger ATTEN brand recognition within targeted industry segments. A scalable foundation for significant long-term North American revenue growth. We offer a competitive and comprehensive compensation package designed to recognize performance, leadership, and contribution to the company's growth. Competitive base salary commensurate with experience and qualifications Performance-based annual bonus Attractive commission/incentive program Medical, dental, and vision insurance Paid vacation, sick leave, and company holidays 401(k) retirement savings plan and applicable company contribution Business travel and approved business expense reimbursement Professional training and career development opportunities Opportunities for career advancement and increased leadership responsibility Participation in a high-growth organization with significant opportunities to make a measurable business impact Our Commitment We are looking for talented professionals who want to grow with the company and make a meaningful impact. Successful candidates will have the opportunity to work in a collaborative, entrepreneurial environment while contributing directly to our growth, innovation, customer success, and long-term market leadership. This position reports to theSVP & General Manager.