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Programmatic Account Manager

L5

weather channelNew York, NY5 days ago
Programmatic Account Manager Manage and grow a roster of key programmatic and pre-empt accounts by offering outstanding service and strategic recommendations.
Essential Duties and Responsibilities:
  • Responsible for all new preferred deals and pre-empt partners as well as relationship management of existing deals and clients.
  • Work closely with the programmatic yield and operations team to rapidly onboard new customers.
  • Build, maintain and manage relationships with Agencies, Trading Desks, DSPs, networks, and all demand sources.
  • Assist in creation of persuasive sales presentations on programmatic media using market trends, case studies and TWC products
  • Work cross-functionally with operations and yield teams to set up campaigns for success
  • Manage successful client deployments and ensure ongoing high client satisfaction; and renewal for recurring and incremental business.
  • Analyze performance of campaigns and think of ways to increase spend.
Desired Skills & Experience: Proven track record of growing accounts by forging a strong relationship with clients, understanding their objectives and recommending best strategies. Effective time management skills – ability to prioritize and meet deadlines. Expertise in working with SSPs, RTB, DSPs, ad exchanges, aggregators, ad servers, and other optimization platforms is a plus. Experience managing CPA, CPC, and CPM marketing campaigns. Solid experience in Excel and MS Office, including pivot tables, chart-making, and manipulation of large data sets. Outstanding troubleshooting, analytical, and problem-solving abilities, along with an ability to collaborate cross-functionally in a fast-paced start-up environment. Eagerness to work in a dynamic environment that will be rapidly changing. Willingness to do whatever it takes to get the job done. Professional demeanor. Strong oral and written communication skills.2-4 years' experience in digital advertising, with at least 1-2 years in programmatic media at a major publisher, agency or programmatic technology company. BS or BA required & advanced degree desirable.
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Level

SeniorL5

Location

New York, NY

Occupation

Advertising and Promotions Managers

Industry

Other Services Related to Advertising

Posted

5 days ago

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