Vice President of Sales

Sales Leadership & Business Development: Develop and execute sales strategies to drive revenue, profitability, and market share. Build and expand relationships with national retailers, department stores, specialty stores, off-price retailers, and club channels. Identify new business opportunities and expand existing accounts. Personally manage key retail accounts, including buyer presentations and negotiations. Establish sales goals, forecasts, and strategic growth initiatives. Travel as needed to develop customer relationships and pursue new business.

P&L & Financial Management: Oversee the division's sales performance, profitability, and overall P&L.Develop sales budgets and manage margins, pricing, markdown exposure, and account profitability. Partner with finance, production, and operations to maximize profitability and manage inventory. Analyze sales performance and customer trends to identify growth opportunities.

Team Leadership & Product Strategy: Lead, mentor, and develop the sales team, establishing goals and accountability. Collaborate with design, merchandising, production, and operations to develop commercially successful product assortments. Provide market intelligence and retail feedback to guide product development. Oversee seasonal selling strategies, pricing, line reviews, and assortment planning. Qualifications & Experience 10+ years of progressive apparel sales experience, preferably in children's apparel. Proven success in a senior sales leadership role (Director, VP, or comparable).Established relationships with major retail buyers and decision-makers are essential. Children's outerwear and/or swimwear experience highly desirable. Demonstrated P&L, budgeting, forecasting, and margin management experience. Strong understanding of wholesale apparel, costing, pricing, inventory, and retail planning. Experience leading a sales team while personally managing major accounts. Excellent negotiation, presentation, communication, and analytical skills. Strategic, entrepreneurial mindset with a demonstrated ability to drive profitable growth. Ability and willingness to travel domestically as required.

Ideal Candidate: The successful candidate will be a hands-on sales executive who combines strong retail relationships, financial acumen, strategic thinking, and proven leadership ability. This individual will drive new business, strengthen customer partnerships, develop a successful sales team, and take ownership of the division's overall financial performance.