Digital Marketing Specialist

Job description: The Digital Marketing Specialist supports The Shared Environment, a thoughtfully curatedmulti-seller platform dedicated to authentic Montessori materials, furniture, and learningresources. The Digital Marketing Specialist’s goal is to help increase qualified traffic, improveconversion rates, strengthen brand awareness, and support consistent marketing execution. This is a remote, hands-on marketing role for someone who enjoys a mix of content, SEO, emailmarketing, campaign design and execution, website updates, organic social, and performancereporting. Because we’re a small, fast-moving team, the right person will be agile, collaborative, communicative, organized, adaptable, comfortable learning new tools, and able to move workforward across multiple priorities. In collaboration with subject matter experts, you’ll design and execute marketing initiatives thathelp sellers, practitioners, schools, and families discover, understand, and trust The Shared Environment. This role will provide the day-to-day marketing work that drives the company’ssales, including content creation, SEO-informed website updates, newsletters, campaignassets, reporting, and marketing collateral for events, sponsorships, and speaking opportunities. You do not need to be a technical SEO expert, but you should understand and enjoy SEOfundamentals, and be comfortable applying them to content, website updates, and campaignwork. This role is ideal for someone with 2+ years of experience who is creative, organized, execution-oriented, and interested in growing as a marketer. Montessori training is not required, but the right person will be willing and eager to learn about the Montessori methodology and thecommunity we serve. This position reports to the Director of Operations of The Shared Environment, working in closecollaboration with our Community & Partnership Manager to create a marketing presence withshoppers and sellers.

Responsibilities: Campaigns & community marketing: Design and execute campaigns across web, email, social, and community-facing channels, in collaboration with subject matter experts. Create and coordinate marketing assets for sponsorships, conferences, speaking opportunities, and community-facing initiatives. Email & organic social: Design and execute email marketing campaigns, email templates, seller newsletters, customer newsletters, and related campaign assets in close collaboration with the Community Partnership Manager. Plan, create, publish, repurpose, and optimize organic social content across priority platforms. Content & SEO: Create, coordinate, update, and optimize content, including website pages, marketplace content, product highlights, seller stories, and Montessori-themed pieces. Apply SEO fundamentals such as keyword research, search intent, on-page optimization, internal linking, link building support, and content structure to help grow qualified organic traffic. Website & marketplace: Update website and marketplace pages to improve clarity, accessibility, SEO, user experience, engagement, and conversion. Support ongoing content improvements and page updates based on business priorities and performance insights. Reporting & insights: Track performance using tools such as Google Analytics, Zoho Analytics, Google Search Console, social analytics, email analytics, and spreadsheets. Prepare regular reports, identify practical insights, and suggest improvements based on what is working. Execution: Balance multiple projects across The Shared Environment, adapt as priorities evolve, and help move marketing work forward in a small, fast-moving team. Help maintain a clear, consistent, and distinct brand voice. Partner with the Community & Partnership Manager to create Seller and Reader recruitment assets, Seller spotlights and partner/influencer campaign content.

Location: Remote, within the United States

Salary range: $63,000 - $72,000 Fully remote work environment with occasional, covered travel to conferences and team gatherings Baseline office equipment provided Benefits package with PTO, health plan reimbursement, and retirement matching Equal Opportunity Employer The Shared Environment is an equal opportunity employer. We welcome applicants from all backgrounds and do not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, genetic information, or any other legally protected status. Work Authorization Candidates must be authorized to work in the United States. At this time, we are unable to provide visa sponsorship.