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Senior Director Marketing Strategy

L7

meet life sciencesSacramento, CAyesterday
We are working with a pharmaceutical company seeking an experiencedSenior Director, RCC Marketing Strategyto lead the development and execution of long-term strategic plans for the RCC portfolio within a high-impact oncology business. Reporting to theVice President, GU Marketing, this role will drive the long termstrategic brand plan, annual planning cycle, and line extension launch planningfor new RCC products and/or indications. This is a highly visible leadership role working cross-functionally across commercial, medical, market access, and operations teams to shape the future of the RCC franchise.
Key Responsibilities: Lead the cross-functional development and ongoing refinement of theRCC three-year and annual strategic brand plans, including competitive readiness planning Develop thestrategic framework for potential joint commercial collaborationswith partner organizations Driveorganizational alignmentto the RCC brand strategy across cross-functional stakeholders Co-manage theindication financial planand collaborate with commercial operations on forecasting Conductdeep-dive market assessmentsto inform brand strategy and identify growth opportunities Partner with commercial operations to optimizemarket research and insight generation Drive development of thetarget product profileto support strategic decision making Collaborate with Sales Operations onsales incentives, analytics, and performance insights Manage theRCC brand budget, ensuring disciplined resource allocation and ROI analysis Engage withkey GU customers and accountsto gather market insights and inform strategy Lead and executestrategic RCC brand initiatives and programs Ensure full compliance with applicablelaws, regulations, and promotional standards Leadership ResponsibilitiesDirectly manage team members and provide leadership acrossmatrixed and dotted-line teams Drive cross-functional collaboration to ensure successful execution of strategic initiatives Required Qualifications+10 years experience inpharmaceutical marketing and/or strategic consulting Oncology experience is required Proven ability todevelop and articulate high-impact brand strategies Strongcross-functional leadership and stakeholder alignment skills Excellentstrategic thinking and market analysis capabilities Deep understanding ofFDA promotional regulations and MLR review processes AdvancedExcel and financial modelling skills Strongproject management, presentation, and communication skills Highlearning agilitywith the ability to synthesize complex market dynamics
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Level

ManagerL7

Location

Sacramento, CA

Occupation

Marketing Managers

Industry

Pharmaceutical Preparation Manufacturing

Posted

yesterday

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