Chief Product Officer (CPO)

About the job: Chief Product Officer (CPO) Key Responsibilities1. Product Vision & Strategy The "Next" Instagram: Define and articulate a multi-year product strategy that keeps Instagram culturally relevant and competitive against emerging platforms (e.g., TikTok, YouTube Shorts).Multi-Format Mastery: Oversee the evolution of our core surfaces: Reels (short-form video), Stories (ephemeral sharing), Feed (discovery), and Direct (messaging).Threads & New Bets: Lead the strategy for Threads and other standalone apps or experimental features incubated within the Instagram team.2. The Creator Economy Monetization for All: Build tools that allow creators to earn a living, from subscriptions and badging to affiliate commerce and branded content marketplaces. Original Content: Develop features that incentivize original creativity over resharing, ensuring Instagram remains the home of the worlds best visual storytellers.3. Execution & Excellence Ship with Velocity: Drive a culture of rapid experimentation and "shipping." Remove friction between Engineering, Design, and Product to ensure features launch smoothly and scale globally. Algorithmic Integrity: oversee the recommendation systems (AI/ML) that power the Feed and Explore tabs, ensuring they deliver value and relevance while minimizing bias and "slop."4. Safety, Well-being & Integrity Youth Safety: Partner with Policy and Safety teams to build "Safety by Design." You will be personally accountable for features that protect teens and promote digital well-being (e.g., supervision tools, time-spent controls).Information Integrity: Lead product interventions to reduce the spread of misinformation and coordinated inauthentic behavior without stifling free expression.5. Leadership & Culture Talent Magnet: Recruit, mentor, and retain world-class Product Managers and Designers. Cross-Meta Collaboration: Collaborate with the WhatsApp and Messenger teams on interoperability, and with the Facebook team on cross-posting and shared infrastructure.