YouTube Producer / Head of YouTube

L7

book boltSacramento, CA2 days ago
We are looking for an experienced Head of You Tube / Senior You Tube Producer to build and lead our You Tube content operation. Your first objective will be to develop and grow one of our existing educational channels. You will then help launch additional You Tube channels from the ground up. A major part of this role is building the production team required to execute the strategy. You will identify the roles we need, recruit the right people, select external partners, establish workflows, and manage the team’s performance. We operate established software businesses, including Book Bolt, Merch Informer, and Sale Samurai, serving tens of thousands of entrepreneurs, publishers, creators, and e-commerce sellers worldwide. We want to build a portfolio of high-quality educational channels covering topics such as: Online business and entrepreneurship Amazon KDPPrint-on-demandE-commerce Personal finance Side hustles The creator economy This is not a video-editing position. We are looking for someone who can act as the owner of the You Tube operation: defining the strategy, building the team, creating the production system, and delivering measurable channel growth.
Key Responsibilities: Build the Production Team Design the organizational structure required to operate one or more You Tube channels Determine which roles should be hired internally and which should be outsourced Recruit, interview, test, and onboard: On-camera hosts Scriptwriters Video editors Thumbnail designers Build a reliable network of freelance and full-time creative talent Manage team capacity, deadlines, budgets, and output Develop a production structure that can scale across multiple channels Grow an Existing Channel Audit the existing channel, content library, audience, positioning, and performance Develop a clear growth and content strategy Identify high-potential topics, formats, series, titles, and thumbnail concepts Improve click-through rate, audience retention, watch time, subscriber growth, and publishing consistency Establish a repeatable weekly production schedule Test hosts, formats, hooks, video lengths, and content categories Improve the integration between educational content and our software products Launch and Grow New or Acquired Channels Develop new channel concepts from the ground up or evaluate channels we may acquire Define or refine the target audience, positioning, brand, content pillars, and publishing strategy Audit acquired channels and identify opportunities to improve content, packaging, production, and growth Recruit and manage on-camera hosts, writers, editors, researchers, and thumbnail designers Coordinate remote and studio-based production Build scalable workflows that can be replicated across multiple channels Take channels from concept or acquisition through repositioning, production, and consistent audience growth
What We Are Looking For: Proven experience growing or managing successful You Tube channels Experience building and leading a video-production team Strong understanding of You Tube packaging, storytelling, retention, and audience development Ability to recruit and manage high-quality creative talent Experience managing freelancers, agencies, studios, or remote production teams Strong leadership, project-management, and communication skills Ability to control production quality, timelines, and budgets Commercial understanding of how content generates traffic and customers Fluent or near-fluent English Proactive, organized, resourceful, and accountable Experience in SaaS, entrepreneurship, personal finance, Amazon KDP, print-on-demand, e-commerce, or the creator economy is an advantage.
What We Offer: The opportunity to build and lead a serious You Tube operation, not simply manage individual videos Full ownership of channel strategy, hiring, production systems, and execution An existing channel, established software brands, and access to an audience of tens of thousands of entrepreneurs and creators The opportunity to launch channels from the ground up and grow channels we acquireA dedicated budget for hosts, writers, editors, researchers, designers, studios, and content promotion The freedom to assemble and lead your own high-performing production team Competitive fixed compensation with performance-based bonuses As the channel portfolio and media operation scale, the potential for a broader leadership compensation structure tied directly to the revenue and value createdA clear path to becoming a senior leader overseeing multiple channels and a growing media division Significant creative control, direct access to company leadership, and the resources to build valuable long-term media assets
How to Apply: Please include: Links to channels you have produced, managed, or grown Your responsibilities and measurable results Examples of production teams you have built or managed How you would approach growing an existing educational channel The first roles you would hire for the production team Your location, availability, and compensation expectations Applications without relevant You Tube experience and previous work examples may not be considered.
Apply now
Apply now

Level

ManagerL7

Location

Sacramento, CA

Occupation

Producers and Directors

Industry

Software Publishers

Posted

2 days ago

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