Business Development Manager - Franchise Channel

Overview: We’re looking for a highly driven Business Development Manager to lead the acquisition of new franchisor channels and expand our portfolio of franchise brands. This role sits at the center of our growth strategy—identifying and closing franchisor relationships that unlock access to entire networks of franchisees. You’ll combine outbound sales, relationship building, and hands-on marketing execution to create and convert opportunities. This is a “full-stack” business development role: part hunter, part relationship manager, and part growth operator. Key Responsibilities What You’ll DoNew Franchisor Acquisition Identify, target, and engage franchise brands that align with our ideal channel profile Execute outbound prospecting via email, Linked In, phone, and industry events Own the full sales cycle—from initial outreach through brand close and onboarding Build and maintain a strong pipeline of franchisor opportunitiesCRM & Growth Execution Own and manage CMR records and activities Build and execute targeted email campaigns for franchisor outreach Develop lead generation workflows, sequences, and automation Track, analyze, and optimize campaign and pipeline performance Maintain clean, accurate data and reporting within CRMReferral & Channel Relationships Develop and manage relationships with consultants, brokers, and industry channels Create consistent inbound opportunities through referral channels Nurture and expand brand relationships into long-term growth drivers Events, Conferences & Travel Represent the company at industry conferences and franchise events Actively network, generate leads, and schedule meetings with franchisor prospects Travel regularly to attend events, build relationships, and close deals in person Own pre- and post-event outreach strategies to maximize ROIRelationship Management Build trust with franchisor executives and leadership teams Clearly communicate our value and how we support franchisee success Partner with internal teams to ensure smooth onboarding and long-term success What We’re Looking For 4–7+ years in business development or B2B sales in the franchise industry Experience in franchising, multi-location businesses, or SaaSStrong experience using Hub Spot (or similar CRM) for outreach, campaigns, and pipeline management Proven ability to prospect, generate leads, and close deals independently Experience running email campaigns and outbound sequences Comfortable attending and working conferences/events as a core part of the role Excellent communication skills, especially with senior stakeholders Highly self-motivated, organized, and execution-focused