Creative Copywriting Director

Key responsibilities: Define and evolve HOKA's global brand voice and product storytelling for campaigns and key brand experiences Lead and develop a team of writers, setting goals and fostering an inclusive, collaborative culture Translate global brand strategies into multi-year editorial plans while guiding integrated storytelling across various platforms

Required qualifications: Bachelor's degree in English, Creative Writing, Advertising, Journalism, Marketing, Communications, or a related field 10+ years of experience in advertising, brand marketing, or editorial roles, preferably within the sport or lifestyle sectors Significant experience leading a Copy or Editorial function within a complex, global organization Strong portfolio demonstrating strategic insight and culturally relevant storytelling across global consumer touchpoints Practical understanding of integrating AI into creative workflows to enhance ideation and quality