VP Culinary

WHAT YOU’LL DO: You will be the leader of our culinary strategy across our multi-brand portfolio (with a primary focus on our flagship brand, moonbowls). As our culinary leader, you will balance creativity with a systematic approach to creating consistent, profitable, and most importantly, uniquely positive customer experiences. This role reports directly to our CEO and initially will manage a team of two (Culinary Director + R&D Chef). Responsibilities include: Define and execute a cohesive culinary roadmap that aligns with Salted’s brand positioning (better-for-you, clean label, unique + craveable) and long-term business goals (100+ locations, highly profitable, the gold standard in digital-first) Maximize the culinary offerings of our core brand menus as we turn these brands into household names Lead the R&D pipeline for both new brands as well as our core brands (every month, we test 1-2 new brands out of our Test Kitchen) Develop and execute an LTO strategy that balances culinary innovation with the constraints (and benefits) of our small, extremely high volume footprints Use data to optimize our product mix for financial results as well as customer frequency Serve as the culinary voice to our partners and executive team, presenting compelling, data-backed menu strategies that drive growth Research and stay current with supplier opportunities to reduce costs and improve quality of ingredients Collaborate with Ops to establish and enforce elite standards for prep, presentation, and safety (HACCP) Partner with Marketing, Ops, and Tech teams to ensure new launches are promoted effectively and executed flawlessly in every kitchen Lead your team with candor and directness Stay obsessed with the customer experience. Identify unmet needs and emerging trends to keep Salted ahead of the curve in a fast-changing industry.

WHO YOU ARE: The ideal candidate is extremely detail-oriented, has a deep understanding for the complexities of scaling quality and consistency across nation-wide locations, and has an unquenchable thirst to create food that impacts millions of people’s lives. 10+ years experience working in a multi-unit QSR or fast food industry in a culinary role Deep understanding for how to ensure culinary consistency at national scale Able to translate customer ratings, PMIX, and COGs data into actionable menu improvements Test-and-learn oriented mindset Effective planner who cares deeply about the details as well as the big picture strategy Knowledge of HACCP, SOP’s, and government/industry food safety and quality regulations, codes, and standards Proven ability to collaborate with other departments, proactively identify problems/opportunities, and take ownership of deadlines and deliverables Must be based in the Los Angeles area with some flexibility to travel to kitchens around the US Passionate about building something great!

Salary Range: $180,000 to $220,000