Marketing & Outreach Specialist
Marketing & Outreach Specialist
L5
Occupations
Marketing ManagersMarket Research Analysts and Marketing SpecialistsAdvertising and Promotions ManagersIndustries
Offices of All Other Miscellaneous Health PractitionersOther Services Related to AdvertisingAll Other Outpatient Care Centers- Own and execute the practice's marketing strategy across digital, social, community, physician, and traditional channels
- Manage the practice's brand, messaging, and overall presence across platforms
- Develop and execute campaigns to increase awareness, patient acquisition, referrals, and practice growth
- Build physician referral relationships through regular in-person office visits, outreach, and follow-up throughout the Los Angeles area
- Create and manage social media, digital content, email marketing, YouTube, and other patient-facing campaigns
- Develop marketing materials and coordinate digital campaigns and patient acquisition funnels
- Identify and participate in community events, networking opportunities, and local partnerships
- Track marketing performance, physician referrals, and defined KPIs, adjusting strategies based on results
- Continually identify and test new ideas and opportunities to grow the practice and strengthen its brand
- Must be able to regularly travel throughout the Los Angeles area for physician outreach, networking, events, and other marketing activities 3+ years of professional experience in marketing, outreach, business development, communications, or a related field
- Demonstrated experience creating and executing marketing campaigns from concept through completion
- Experience with digital marketing, social media, content creation, and brand management
- Strong written, verbal, and interpersonal communication skills with the confidence to represent the practice in professional and community settings
- Highly self-directed, creative, and adaptable, with the ability to independently own the marketing function within a small-business environment
- Bachelor's degree in marketing, communications, business, or a related field preferred
- Healthcare, physician outreach, or medical practice marketing experience is a plus
Level
SeniorL5
Location
Los Angeles, CA
Occupation
Marketing Managers
Industry
Offices of All Other Miscellaneous Health Practitioners
Posted
yesterday
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