Detail-oriented and execution-focused, the full-time remote Performance Marketing Specialist will manage the strategy and quality of paid acquisition efforts across various digital channels, ensuring high standards in campaign performance and agency collaboration.
Key responsibilities:
Serve as the primary contact for agency partners, managing expectations and holding them accountable for campaign performance across multiple channels
Conduct rigorous quality assurance on campaign setups, ensuring all elements meet specifications and standards before launch
Develop and oversee paid search and social strategies, optimizing significant budgets while driving experimentation and performance metrics
Required qualifications:
5-8 years of performance marketing experience with a strong focus on SEM/paid search platforms such as Google Ads and Microsoft Ads
Agency background with experience managing multiple client accounts and understanding the demands of agency life
Meticulous attention to detail, with a proven ability to identify and correct errors in campaign setups
Experience managing substantial paid media budgets with a track record of achieving clear performance outcomes
Strong analytical skills, comfortable with data tools like Google Analytics and capable of translating data into actionable strategies